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Under Armour Taps Tinx, Launches Summer Outdoor Campaign

Under Armour has partnered with lifestyle influencer Tinx to anchor a new event series dubbed 'Summer of Outside,' signaling the brand's continued push into experiential marketing and broader youth culture beyond traditional sport verticals.

Nike A'Two Customization Unlocks June 15

Nike By You customization arrives for A'ja Wilson's A'Two signature on June 15, granting users control over colorways, textures, and personalization options. The platform release rolls out globally at $170 exclusively through Nike's web ecosystem.